Editorial Policy
Sri Maha Clinic
Editorial Policy
At Sri Maha Clinic , we are committed to providing our customers with accurate, transparent, and reliable information related to health, wellness, and medical products. Our editorial policy is designed to ensure the highest quality content that aligns with industry standards, customer needs, and ethical guidelines. This policy outlines how we create, review, and maintain all content on our platform to foster trust and offer valuable information to our users.
Editorial Workflow
Our editorial workflow follows a structured process to ensure that all content, from product descriptions to health articles, adheres to the highest standards of accuracy and integrity.
1
Content Planning
Objective Setting:Define the purpose of the content (e.g., educating users on health topics, promoting products, or providing healthcare advice).
Topic Research:Identify relevant health or medical topics, product categories, or services that the audience will benefit from.
Topic Research:Identify relevant health or medical topics, product categories, or services that the audience will benefit from.
2
Content Creation
Writing:Writers create accurate, original, and research-based content about medicines, health advice, or product details.
Fact-Checking:Ensure all medical information is verified using trusted medical journals and guidelines.
Compliance:Verify that the content complies with healthcare regulations (such as FDA rules) and advertising guidelines for pharmaceutical products.
3
Editing and Review
Initial Edit:Editors review the content for grammar, clarity, and tone. Ensure the content is accessible to a wide audience, especially for medical terms.
Medical Review:A healthcare professional or medical reviewer verifies the accuracy and appropriateness of the health-related content.
SEO Review:Check if the content is optimized for search engines (meta descriptions, tags, etc.) while maintaining readability.
4
Approval
Editorial Approval:The content is approved by the editorial team after ensuring it meets quality standards.
Legal Approval:For any health claims, product endorsements, or medical advice, get approval from legal experts to ensure regulatory compliance.
5
Publishing
Formatting:The content is formatted for web pages, including images, headings, and links to products or related articles.
CMS Upload:The content is uploaded to the website's Content Management System (CMS) and prepared for publishing.
Scheduling:Content is scheduled for release based on a calendar, ensuring a consistent flow of updates.
6
Post-Publication Monitoring
User Feedback:Monitor user interactions, comments, and feedback to gauge the content’s effectiveness and engagement.
Analytics Review:Track the performance of the content through analytics (clicks, views, sales) to refine future content strategies.
7
Updating and Maintenance
Regular Reviews:Health-related content should be updated regularly to reflect new research, product updates, or changes in medical guidelines.
Corrections:If any errors are identified, implement corrections promptly and transparently.
Framework for Content Creation
At Sri Maha Clinic, we strive to create content that is informative, helpful, and easy to understand. Our content creation framework is based on the following principles:
Initial Edit
Editors review grammar, clarity, tone, and readability, especially for non-medical audiences.
Medical Review
Verified by medical professionals to ensure accuracy and relevance.
Regulatory Check
Ensures content aligns with local health regulations.
Content Updates
Content is reviewed periodically and updated as new information becomes available.
Audience Clarity
Language is simplified for general understanding without compromising medical accuracy.
Final
Approval
Content goes live only after passing all checks and approvals.